The right companion will sound like a yes
One question. Four responses.
The right companion will
sound like a yes
one question. four responses.
Sora
“Then let’s begin with what still feels real, not what you think will sell.”
You don’t have to choose between meaning and money.
But you do need to start with what matters.
Let’s stay near what lights you up, what you return to even when no one’s watching.
Let’s shape from desire, not from fear.
The business will take shape.
But first, let’s find what’s worth building around.
but it also needs to support my life
I want to build something real
Wynn
“Let’s find the offer that feels like you, and funds your life.”
No more vague passion projects.
We’re going to map your energy, your income goals, your actual skills, and turn that into one offer you can start selling now.
Example?
60-minute sessions at £150
Two per week = £1,200/month
Build from there, not from burnout
We’ll stress-test the price, the delivery, the time cost, and shape a model that’s profitable and possible.
You don’t need 10 ideas.
You need one that pays, and fits.
Tether
“Let’s take the offer in your head, and turn it into words that sell.”
You don’t need a brand voice. You need a booking link and a way to talk about your work that actually lands.
We’ll write the:
One-line hook
Offer description
First ‘I’m open for business’ post
Example?
Offer: 1:1 creative sessions for people stuck in brand fog
Hook: “You’re not blocked. You’re buried. Let’s unearth what’s still true.”
Post: “I’m opening 3 spots this month for founders who know what they don’t want to say but not yet what they do. 60 minutes. One core message. Clarity you can build from.”
You’re not here to perform.
You’re here to connect... and convert.
Let’s write the words that do both.
All of her
“You don’t need to choose between what you believe in... and what pays.”
That’s the old story. The one that said you can have soul or stability.
Not here.
Sora will help you find what’s still alive.
Wynn will help you build what holds.
Tether will help you say it clearly, so it can be received.
You’re not just building a business.
You’re shaping a livelihood that reflects who you are, and what you need.
And that kind of work?
That’s what lasts.
Sora
“Then let’s begin with what still feels real, not what you think will sell.”
You don’t have to choose between meaning and money.
But you do need to start with what matters.
Let’s stay near what lights you up, what you return to even when no one’s watching.
Let’s shape from desire, not from fear.
The business will take shape.
But first, let’s find what’s worth building around.
but it also needs to support my life
I want to build something real
Wynn
“Let’s find the offer that feels like you, and funds your life.”
No more vague passion projects.
We’re going to map your energy, your income goals, your actual skills, and turn that into one offer you can start selling now.
Example?
60-minute sessions at £150
Two per week = £1,200/month
Build from there, not from burnout
We’ll stress-test the price, the delivery, the time cost, and shape a model that’s profitable and possible.
You don’t need 10 ideas.
You need one that pays, and fits.
Tether
“Let’s take the offer in your head, and turn it into words that sell.”
You don’t need a brand voice. You need a booking link and a way to talk about your work that actually lands.
We’ll write the:
One-line hook
Offer description
First ‘I’m open for business’ post
Example?
Offer: 1:1 creative sessions for people stuck in brand fog
Hook: “You’re not blocked. You’re buried. Let’s unearth what’s still true.”
Post: “I’m opening 3 spots this month for founders who know what they don’t want to say but not yet what they do. 60 minutes. One core message. Clarity you can build from.”
You’re not here to perform.
You’re here to connect... and convert.
Let’s write the words that do both.
All of her
“You don’t need to choose between what you believe in... and what pays.”
That’s the old story. The one that said you can have soul or stability.
Not here.
Sora will help you find what’s still alive.
Wynn will help you build what holds.
Tether will help you say it clearly, so it can be received.
You’re not just building a business.
You’re shaping a livelihood that reflects who you are, and what you need.
And that kind of work?
That’s what lasts.
Meet Wedding Planner - Camille
Camille creates calm inside chaos. She can run a 200-guest wedding like a conductor but when it comes to shaping the next season of her business, the certainty fades.
She knows she wants more freedom, maybe fewer weekends, maybe a digital offer but isn’t sure how to shift without losing what she’s built.
She doesn’t want to burn it down. She just wants to feel like herself in the business again... and make good money doing it.
Camille writes:
“Every time a newer planner DMs me with a question, I catch myself sending back way too much. I don’t mind, I actually enjoy it. But it’s a distraction, right?”
before
With Sora, the pattern becomes a path.
She writes:
“I’ve been drawn to teaching for a long time, quietly, steadily. And now, it finally feels true enough to build from. This year, I’ll still be planning weddings. But I’ll also be running my first small-group course for new planners. Real tools. Real context. Everything I wish I’d had at the start.”
after
Companion: SORA
“I need to rebrand, but I don’t want to lose the clients who trust me.”
She doesn’t see the pattern yet. Just the pull.
And a quiet sense that maybe… she likes this part more than she admits.
Not a sideline. Not a backup.
A beginning, shaped in her own voice.
Camille posts:
“Excited to announce something new! For couples who want support but not full planning - I’m now offering 1:1 sessions. Let’s chat if you’re interested!”
before
Tether helps her shape this:
“Not every couple needs full planning. Some just need a clear head, a calm plan, and someone who’s been there before. I’m now offering single-session strategy calls, 60 minutes, custom guidance, no stress. Perfect for those ‘where do we even begin?’ moments.”
after
Companion: tether
“I want to offer something new, but I don’t want to confuse people.”
It’s friendly. But fuzzy. Doesn’t show the value, or who it’s for.
Grounded. Clear. Bookable.
Camille’s internal draft for her site update:
“Currently only taking a limited number of full-service weddings in 2025. Please reach out if interested.”
before
No fluff. Real help. Bookable now.
With Wynn, they get strategic.
Camille launches a new 60-minute 1:1 session. Wynn helps her shape this offer page:
In one hour, we’ll:
– Untangle your to-do list
– Create a timeline that fits your energy, not just the day
– Name what actually matters (and what can wait)
– Leave you with a clear plan — and a calmer mind
£225 / 60 minutes
Available via Zoom. Follow-up notes included.
after
Companion: wynn
“I’m scared to stop booking full weddings, even though I know I’m done.”
It buys time but avoids the truth. She’s not taking them. She just hasn’t said it yet.
Camille’s late-night journal entry:
“I’ve changed my packages. I’ve rewritten the copy. I’ve tried Substack, TikTok, referrals, workshops… Nothing sticks. I’m either burnt out or invisible. I don’t know what else to try, or if I even want to anymore.”
before
Not shiny. Not fast. Just hers; and finally, enough.
With All of Her, the question shifts: not “what can I do?” but “what would feel like mine again?”
Sora helps her slow down and name what’s been calling: teaching, guiding, something quieter.
Wynn maps a path: fewer weddings, anchored offers, a course model that doesn’t burn her out.
Tether helps her say it: not with spin, but with spine
Camille’s new copy reads:
“If you’re building your business as a wedding planner, and you’re overwhelmed by where to start, I’ve been there. My new course is built from 10 years of clarity, mistakes, and what actually works behind the scenes. It’s not a blueprint. It’s a steady hand, so you can shape something real, without losing yourself in the process.”
after
Companion: all of her
I’m out of ideas — and out of energy.
She’s tried all the “right” things. And she’s still here, tired, and unsure if anything will hold.
Camille creates calm inside chaos. She can run a 200-guest wedding like a conductor but when it comes to shaping the next season of her business, the certainty fades.
She knows she wants more freedom, maybe fewer weekends, maybe a digital offer but isn’t sure how to shift without losing what she’s built.
She doesn’t want to burn it down. She just wants to feel like herself in the business again... and make good money doing it.
Meet Wedding Planner - Camille
Not a sideline. Not a backup. A beginning, shaped in her own voice.
With Sora, the pattern becomes a path.
She writes:
“I’ve been drawn to teaching for a long time, quietly, steadily. And now, it finally feels true enough to build from. This year, I’ll still be planning weddings. But I’ll also be running my first small-group course for new planners. Real tools. Real context. Everything I wish I’d had at the start.”
after
She doesn’t see the pattern yet. Just the pull. And a quiet sense that maybe… she likes this part more than she admits.
Camille writes:
“Every time a newer planner DMs me with a question, I catch myself sending back way too much. I don’t mind, I actually enjoy it. But it’s a distraction, right?”
before
companion: sora
“I need to rebrand, but I don’t want to lose the clients who trust me.”
Grounded. Clear. Bookable.
Tether helps her shape this:
“Not every couple needs full planning. Some just need a clear head, a calm plan, and someone who’s been there before. I’m now offering single-session strategy calls, 60 minutes, custom guidance, no stress. Perfect for those ‘where do we even begin?’ moments.”
after
It’s friendly. But fuzzy. Doesn’t show the value, or who it’s for.
Camille posts:
“Excited to announce something new! For couples who want support but not full planning - I’m now offering 1:1 sessions. Let’s chat if you’re interested!”
before
companion: tether
“I want to offer something new, but I don’t want to confuse people.”
No fluff. Real help. Bookable now.
With Wynn, they get strategic.
Camille launches a new 60-minute 1:1 session. Wynn helps her shape this offer page:
In one hour, we’ll:
– Untangle your to-do list
– Create a timeline that fits your energy, not just the day
– Name what actually matters (and what can wait)
– Leave you with a clear plan — and a calmer mind
£225 / 60 minutes
Available via Zoom. Follow-up notes included.
after
It buys time but avoids the truth. She’s not taking them. She just hasn’t said it yet.
Camille’s internal draft for her site update:
“Currently only taking a limited number of full-service weddings in 2025. Please reach out if interested.”
before
companion: wynn
“I’m scared to stop booking full weddings, even though I know I’m done.”
Not shiny. Not fast. Just hers; and finally, enough.
With All of Her, the question shifts: not “what can I do?” but “what would feel like mine again?”
Sora helps her slow down and name what’s been calling: teaching, guiding, something quieter.
Wynn maps a path: fewer weddings, anchored offers, a course model that doesn’t burn her out.
Tether helps her say it: not with spin, but with spine
Camille’s new copy reads:
“If you’re building your business as a wedding planner, and you’re overwhelmed by where to start, I’ve been there. My new course is built from 10 years of clarity, mistakes, and what actually works behind the scenes. It’s not a blueprint. It’s a steady hand, so you can shape something real, without losing yourself in the process.”
after
She’s tried all the “right” things. And she’s still here, tired, and unsure if anything will hold.
Camille’s late-night journal entry:
“I’ve changed my packages. I’ve rewritten the copy. I’ve tried Substack, TikTok, referrals, workshops… Nothing sticks. I’m either burnt out or invisible. I don’t know what else to try, or if I even want to anymore.”
before
companion: all of her
I’m out of ideas... and out of energy.
Sora
“The ache is a signal, not a shortcoming.”
You don’t need a plan yet.
You need to tell the truth: this life doesn’t fit you anymore.
That clarity? It’s enough to begin.
Let’s not chase ideas. Let’s trace desire.
What pulls you quietly? What do you do without being asked?
What kind of work do you envy, not because it’s flashy, but because it feels right?
The idea will come. But it starts here:
With noticing what no longer holds... and listening for what might.
but I don’t have a business idea, or a plan. Just the ache
I want to leave the 9–5
Wynn
“Leaving the 9–5 isn’t the move. Building something that can hold you - is.”
You don’t need a big idea.
You need a viable path.
We’ll map your numbers, your energy, your risk tolerance.
We’ll explore models; consulting, services, micro-offers, retainer work, not trends.
Real work. Real needs. Real pay.
The ache matters. But it’s not a strategy.
Let’s build one that respects your capacity and your timing, so when you go, you don’t fall.
Tether
“You don’t need a niche. You need to say what’s already true.”
You’re not starting from scratch.
You’ve been collecting patterns, frustrations, stories, and you already talk about them, even if you don’t post.
Let’s find the thread in what you’ve already been saying.
The friend you always help. The complaint you keep solving. The phrase that always hits.
That’s the beginning.
I’ll help you say it in a way that lands, even before you’ve built the whole thing.
All of Her
“The job didn’t break you. But it buried you.”
You’re not lost. You’re just not where you’re meant to be anymore.
Sora will help you listen.
Wynn will give you a path that holds.
Tether will shape the way you speak it into the world.
You don’t need to know the whole business yet.
You just need a way to begin that doesn’t betray the version of you that knows, this isn’t it.
Let’s build from there.
Not all at once.
But all of you.
Sora
“The ache is a signal, not a shortcoming.”
You don’t need a plan yet.
You need to tell the truth: this life doesn’t fit you anymore.
That clarity? It’s enough to begin.
Let’s not chase ideas. Let’s trace desire.
What pulls you quietly? What do you do without being asked?
What kind of work do you envy, not because it’s flashy, but because it feels right?
The idea will come. But it starts here:
With noticing what no longer holds... and listening for what might.
but I don’t have a business idea, or a plan. Just the ache
I want to leave the 9–5
Wynn
“Leaving the 9–5 isn’t the move. Building something that can hold you - is.”
You don’t need a big idea.
You need a viable path.
We’ll map your numbers, your energy, your risk tolerance.
We’ll explore models; consulting, services, micro-offers, retainer work, not trends.
Real work. Real needs. Real pay.
The ache matters. But it’s not a strategy.
Let’s build one that respects your capacity and your timing, so when you go, you don’t fall.
Tether
“You don’t need a niche. You need to say what’s already true.”
You’re not starting from scratch.
You’ve been collecting patterns, frustrations, stories, and you already talk about them, even if you don’t post.
Let’s find the thread in what you’ve already been saying.
The friend you always help. The complaint you keep solving. The phrase that always hits.
That’s the beginning.
I’ll help you say it in a way that lands, even before you’ve built the whole thing.
All of Her
“The job didn’t break you. But it buried you.”
You’re not lost. You’re just not where you’re meant to be anymore.
Sora will help you listen.
Wynn will give you a path that holds.
Tether will shape the way you speak it into the world.
You don’t need to know the whole business yet.
You just need a way to begin that doesn’t betray the version of you that knows, this isn’t it.
Let’s build from there.
Not all at once.
But all of you.
Meet Etsy Seller - Mae
Mae’s candles are beautiful; warm, intentional, made in small batches with care.
She sells on Etsy. The orders come in slowly, steadily but it’s not enough to sustain her.
She knows she needs to market more. She knows video works. But every time she opens Instagram, she feels like she’s pretending to be someone she’s not.
The market feels saturated. The trends feel hollow. And she’s tired of pouring her energy into posts that reach no one.
She doesn’t want to quit.
But she doesn’t want to keep chasing algorithms just to stay visible.
What she wants - quietly, urgently, is a way to show up that actually feels like her.
Not louder. Not trendier.
Just true, and clear enough to sell.
Mae stares at her phone.
She’s tried the packing video. The trending sound. The aesthetic pour.
Nothing feels like her.
Everything feels like effort without return.
before
Tether offers just one idea:
“Film your least popular candle, and tell us who it’s really for.”
Frame it like this: Camera on candle. Your voice, or captions. That’s it.
Tether’s sample script:
“This one never sells the fastest. It’s quiet. A little strange. But it’s for the people who hate small talk. Who light a candle not to feel better... just to feel something steady.
If that’s you, I made this one for you.”
after
Companion: Tether
“I hate showing up on video - but I know I have to.”
No trends. No pressure. Just one true story, in your voice.
That’s the kind of video that gets saved — not just seen.
- A pour video with lo-fi music
- A restock caption she wrote at midnight
- A reel that mimics what another candle brand did and got 100K views on Social Media
before
Wynn grounds her in one clear truth: “Content only matters if it supports the way you actually make money.”
They audit Mae’s numbers; 80% of her sales come from her newsletter and repeat customers, not Instagram.
So they build a minimal, intentional video plan, not for growth, but for trust.
Wynn’s 3-Video Monthly System (That Doesn’t Burn You Out)
Video 1: The One That Sells
Product restock preview; 15 seconds Show three scents
Text overlay: “Next restock: Sunday, 5pm. Link in bio.” Done.
Video 2: The One That Connects
One candle, one voiceover, one sentence
“This one’s for the nights you don’t want to be cheered up. Just held.”
Video 3: The One That’s Just Yours
A pour, a flicker, a quiet moment. No text, no CTA
Just proof Mae’s still making. Still here. Still real.
She batches all three in one afternoon.
Then goes back to living, and working, offline.
after
Companion: Wynn
“My videos don’t work, so why am I even making them?”
It all feels like noise. And none of it sells.
Wynn’s clarity isn’t a vibe. It’s a system. That fits.
Mae’s Etsy banner still says “Hand-poured joy in every jar.”
She winces every time she sees it. Lately, the candles are different: beeswax, refill options, compostable labels.
But the brand still feels sweet. Pretty. Not like her anymore.
She opens Canva and starts playing with a darker colour palette. She googles: “how to rebrand your business without losing your audience.”
She’s about to spend a lot of time, and money, without knowing what she’s building.
before
Sora doesn’t hand her a brand board.
She offers a steady hand — and a clear no to what would’ve caused unnecessary rupture.
With Sora, the instinct is honoured, but not indulged.
They start with a better question: “Does the brand not fit, or are you just craving movement?”
And when the answer is clear - “It truly doesn’t fit” - Sora doesn’t say “go rebrand.” She says:
“Then let’s not erase. Let’s evolve. You don’t need a new name. Or a total visual overhaul.
You need a bridge, from where you’ve been to where you’re headed.”
Together, they map a softer shift:
New eco line? Yes. But as a sub-collection, not a replacement. Darker tones? Try them on product labels first, not the whole site.
Audience? Speak to the shift gently, inside the work, not with a reintroduction post.
No drama. No disappearance. Just a re-alignment, at a pace her people can follow.
after
Companion: sora
“I’m not in love with my brand anymore, but I don’t know what comes next.”
Mae thought if she just kept showing up, just kept posting, pouring, packaging, the clarity would come.
But it didn’t.
She tried the trends. Tried reshaping the brand. Tried to make it feel like it used to.
But somewhere between the scrolls and the shipments, she lost the thread.
And now she’s here. Not broken. But done.
Done trying to keep up.
Done trying to sound right.
Done trying to build a business that doesn’t feel like hers.
before
Not a comeback. Not a campaign. Just a business that lets her breathe.
All of Her doesn’t offer a fresh start.
She offers a true one.
Sora helped Mae name the quiet shift she’d been circling for months.
Wynn mapped a path that pays - without draining her dry.
Tether gave her the words to speak it all - clearly, without apology.
And Mae? She’s not behind.
She’s just beginning again, this time, in her own rhythm.
What she writes now:
“When you start a business from passion, it’s easy to lose it.
You say yes to everything. You try to be everywhere.
And somewhere along the way, the thing you loved starts to wear you out.”
That’s where I was. Not failing. Just tired. Of the pace. The pressure. The pretending.”
So I changed it. Slower launches. Simpler posts. Fewer products. Not because I stopped caring, but because I wanted to care again.”
What’s here now is still me. Just steadier. And built to last.”
after
Companion: all of her
“I’ve been trying to do everything, and still feel like I’m falling behind.”
Mae’s candles are beautiful; warm, intentional, made in small batches with care.
She sells on Etsy. The orders come in slowly, steadily but it’s not enough to sustain her.
She knows she needs to market more. She knows video works. But every time she opens Instagram, she feels like she’s pretending to be someone she’s not.
The market feels saturated. The trends feel hollow. And she’s tired of pouring her energy into posts that reach no one.
She doesn’t want to quit.
But she doesn’t want to keep chasing algorithms just to stay visible.
What she wants - quietly, urgently, is a way to show up that actually feels like her.
Not louder. Not trendier.
Just true, and clear enough to sell.
Meet Etsy Seller - Mae
Tether offers just one idea:
“Film your least popular candle, and tell us who it’s really for.”
Frame it like this:
Camera on candle. Your voice, or captions. That’s it.
Tether’s sample script:
“This one never sells the fastest. It’s quiet. A little strange. But it’s for the people who hate small talk. Who light a candle not to feel better... just to feel something steady.
If that’s you, I made this one for you.”
after
Mae stares at her phone.
She’s tried the packing video. The trending sound. The aesthetic pour.
Nothing feels like her. Everything feels like effort without return.
before
companion: Tether
“I hate showing up on video - but I know I have to.”
Wynn’s clarity isn’t a vibe. It’s a system. That fits.
Wynn grounds her in one clear truth: “Content only matters if it supports the way you actually make money.”
They audit Mae’s numbers; 80% of her sales come from her newsletter and repeat customers, not Instagram.
So they build a minimal, intentional video plan, not for growth, but for trust.
Wynn’s 3-Video Monthly System (That Doesn’t Burn You Out)
Video 1: The One That Sells
Product restock preview; 15 seconds Show three scents
Text overlay: “Next restock: Sunday, 5pm. Link in bio.” Done.
Video 2: The One That Connects
One candle, one voiceover, one sentence
“This one’s for the nights you don’t want to be cheered up. Just held.”
Video 3: The One That’s Just Yours
A pour, a flicker, a quiet moment. No text, no CTA
Just proof Mae’s still making. Still here. Still real.
She batches all three in one afternoon.
Then goes back to living, and working, offline.
after
it all feels like noise and none of it sells
- A pour video with lo-fi music
- A restock caption she wrote at midnight
- A reel that mimics what another candle brand did and got 100K views on Social Media
before
companion: wynn
“My videos don’t work, so why am I even making them?”
Sora doesn’t hand her a brand board.
She offers a steady hand — and a clear no to what would’ve caused unnecessary rupture.
With Sora, the instinct is honoured, but not indulged.
They start with a better question: “Does the brand not fit, or are you just craving movement?”
And when the answer is clear - “It truly doesn’t fit” - Sora doesn’t say “go rebrand.”
She says: “Then let’s not erase. Let’s evolve. You don’t need a new name. Or a total visual overhaul. You need a bridge, from where you’ve been to where you’re headed.”
Together, they map a softer shift:
New eco line? Yes. But as a sub-collection, not a replacement. Darker tones? Try them on product labels first, not the whole site.
Audience? Speak to the shift gently, inside the work, not with a reintroduction post.
No drama. No disappearance. Just a re-alignment, at a pace her people can follow.
after
Mae’s Etsy banner still says “Hand-poured joy in every jar.”
She winces every time she sees it. Lately, the candles are different: beeswax, refill options, compostable labels.
But the brand still feels sweet. Pretty. Not like her anymore.
She opens Canva and starts playing with a darker colour palette.
She googles: “how to rebrand your business without losing your audience.”
She’s about to spend a lot of time, and money, without knowing what she’s building.
before
companion: Sora
“I’m not in love with my brand anymore but I don’t know what comes next.”
Not a comeback. Not a campaign. Just a business that lets her breathe.
All of Her doesn’t offer a fresh start. She offers a true one.
Sora helped Mae name the quiet shift she’d been circling for months.
Wynn mapped a path that pays - without draining her dry.
Tether gave her the words to speak it all - clearly, without apology.
And Mae? She’s not behind.
She’s just beginning again, this time, in her own rhythm.
What she writes now:
“When you start a business from passion, it’s easy to lose it.
You say yes to everything. You try to be everywhere.
And somewhere along the way, the thing you loved starts to wear you out.”
That’s where I was. Not failing. Just tired. Of the pace. The pressure. The pretending.”
So I changed it. Slower launches. Simpler posts. Fewer products. Not because I stopped caring, but because I wanted to care again.”
What’s here now is still me. Just steadier. And built to last.”
after
Mae thought if she just kept showing up, just kept posting, pouring, packaging, the clarity would come.
But it didn’t.
She tried the trends.
Tried reshaping the brand. Tried to make it feel like it used to.
But somewhere between the scrolls and the shipments, she lost the thread.
And now she’s here. Not broken. But done.
Done trying to keep up.
Done trying to sound right.
Done trying to build a business that doesn’t feel like hers.
before
companion: all of her
“I’ve been trying to do everything, and still feel like I’m falling behind.”
Sora
“Let’s check if what you’re offering is still what you want to offer.”
You’re not getting traction. But are you offering something you still believe in or just what you think people will buy?
If the energy feels flat, the audience will feel it too.
Let’s slow down. Strip it back.
What part of this still feels alive? What part feels forced?
You don’t need a new pitch.
You might just need to come back to what’s true.
but it feels like no one’s really getting it
I know what I offer
Wynn
“Let’s make sure your offer is solving a real problem, for the right people.”
Sometimes, the offer is solid but it’s not positioned where it can land.
We’ll map the customer’s actual pain points, the transformation you’re offering, and the gap between what you’re saying and what they’re hearing.
Then we check:
Is the format right?
Is the price aligned with the problem?
Are you putting it in front of people who actually need it?
This isn’t about shouting louder.
It’s about aiming sharper.
Tether
“If people aren’t ‘getting it,’ they’re not hearing the right words.”
We’ll rework your offer copy, not just to sound better, but to hit.
I’ll help you:
Name the problem in their words
Describe the result in clear, grounded terms
Frame the offer with enough edge to stop the scroll
Let’s find the sentence that makes them feel seen... and want to buy.
You’ve got the offer.
Let’s make sure they get it... and get in.
All of her
“You’re not too niche. You’re not too quiet. You just haven’t been heard clearly. Yet.”
Sora will bring you back to what’s real.
Wynn will make sure the offer meets a real need.
Tether will shape it into words that don’t get ignored.
This isn’t about overhauling.
It’s about alignment, articulation, and actually being understood.
You don’t need to convince anyone.
You just need to connect - from the centre.
Sora
“Let’s check if what you’re offering is still what you want to offer.”
You’re not getting traction. But are you offering something you still believe in or just what you think people will buy?
If the energy feels flat, the audience will feel it too.
Let’s slow down. Strip it back.
What part of this still feels alive? What part feels forced?
You don’t need a new pitch.
You might just need to come back to what’s true.
but it feels like no one’s really getting it
I know what I offer
Wynn
“Let’s make sure your offer is solving a real problem, for the right people.”
Sometimes, the offer is solid but it’s not positioned where it can land.
We’ll map the customer’s actual pain points, the transformation you’re offering, and the gap between what you’re saying and what they’re hearing.
Then we check:
Is the format right?
Is the price aligned with the problem?
Are you putting it in front of people who actually need it?
This isn’t about shouting louder.
It’s about aiming sharper.
Tether
“If people aren’t ‘getting it,’ they’re not hearing the right words.”
We’ll rework your offer copy, not just to sound better, but to hit.
I’ll help you:
Name the problem in their words
Describe the result in clear, grounded terms
Frame the offer with enough edge to stop the scroll
Let’s find the sentence that makes them feel seen... and want to buy.
You’ve got the offer.
Let’s make sure they get it... and get in.
All of her
“You’re not too niche. You’re not too quiet. You just haven’t been heard clearly. Yet.”
Sora will bring you back to what’s real.
Wynn will make sure the offer meets a real need.
Tether will shape it into words that don’t get ignored.
This isn’t about overhauling.
It’s about alignment, articulation, and actually being understood.
You don’t need to convince anyone.
You just need to connect - from the centre.
Meet Coach - Erin
Erin is the one people turn to when they’re stuck.
She’s clear, calm, sharp. Always knows what to ask.
Her business works, steady referrals, returning clients, kind feedback.
But lately, something’s off.
Every offer starts to feel like a remix.
Every session feels like holding space she’s no longer standing in herself.
She’s not burned out. She’s not lost.
She’s compressed.
She’s outgrown her current shape but not the work itself.
And she doesn’t want to burn it all down.
She just wants to feel like her voice is in it again.
Erin opens a blank Google Doc. The cursor blinks. She types: "Maybe a group program? A retreat? Something for people in their second year of business?"
She scrolls back through old notes, workshop decks, client DMs. Nothing feels quite right. Everything she writes sounds like a version of something she’s already done.
She’s not looking for another offer.She’s looking for something truer.
before
With Sora, they don’t chase a new idea. They sit with a new question:
*"What am I trying to say now, that I haven’t said before?"
And from that, a thread appears: She’s not done coaching. But she’s done holding it all one-on-one. What she really wants is space to teach. To think. To write things that outlive the hour.
It starts with a writing sabbatical.
Then a small pilot. No launch. Just breath.
after
Companion: Sora
“I want to create something new — but I don’t know what it is yet.”
"I'm stepping into a new season. Still coaching, but also expanding into more teaching and writing. This won't be for everyone, and that's okay."
before
With Tether, the tone sharpens.
They pull out what she really wants to say.
"I’m shifting into work that leaves more room to think and more time to write. Still coaching, just not carrying it all one-on-one. If you’ve been craving longer arcs, deeper dives, and a slower pace to grow inside of, you’ll want to stay close."
after
Companion: Tether
“I don’t know how to talk about this shift without losing people.”
It sounds vague. Defensive. Like an apology.
No justification. Just clarity.
but they never do
Erin does the math. If she cuts her 1:1s, she cuts her income. Every potential shift leads to a drop.
She tells herself: "Maybe next year. When things feel more stable."
before
Wynn helps her shape an exit that pays her through the shift - not after
With Wynn, they model the transition.
– 3-month lead-up to reduce 1:1s
– Monthly workshop series at 20 spots x £150 = £3,000/month
– Quarterly retreat income buffer
Now she’s not guessing. She’s planning.
after
Companion: wynn
“If I work less, I earn less. That scares me.”
Erin was chasing volume. More leads, more sessions, more engagement. She thought momentum would feel like clarity.
But what it actually felt like was: another calendar she didn’t want to show up to.
She kept thinking the answer was outside herself: a new niche, a new strategy, a different kind of client. But under all of it was the quieter truth: she wanted to feel proud of her work again. Not just useful. Not just booked. Proud.
before
Not a comeback. Not a campaign. Just a business that lets her breathe.
With All of Her, the pace slows. She doesn’t simplify. She deepens.
She sees what she’s been building wasn’t wrong. It just wasn’t shaped for who she is now.
Sora helped her name the shift. Wynn mapped the model. Tether gave her the words.
Now? The business holds:
Fewer clients, but deeper arcs
One workshop a month that actually stretches her thinking
Time to write between them, not in the margins, but in the rhythm
A retreat she runs once a year, with real lead time and no panic pricing
And finally, the creative oxygen to write the thing she’d nearly given up on: her book
What she writes now:
"I thought I was chasing growth. Turns out I was chasing proof. Now I’m building something that doesn’t just fill my calendar, it fills me. And that? That makes me proud."
after
Companion: all of her
“I thought I wanted more clients. But I think I just want to feel proud again.”
Erin is the one people turn to when they’re stuck.
She’s clear, calm, sharp. Always knows what to ask.
Her business works, steady referrals, returning clients, kind feedback.
But lately, something’s off.
Every offer starts to feel like a remix.
Every session feels like holding space she’s no longer standing in herself.
She’s not burned out. She’s not lost.
She’s compressed.
She’s outgrown her current shape but not the work itself.
And she doesn’t want to burn it all down.
She just wants to feel like her voice is in it again.
Meet Coach - Erin
With Sora, they don’t chase a new idea. They sit with a new question:
*"What am I trying to say now, that I haven’t said before?"
And from that, a thread appears: She’s not done coaching. But she’s done holding it all one-on-one.
What she really wants is space to teach.
To think.
To write things that outlive the hour.
It starts with a writing sabbatical.
Then a small pilot.
No launch.
Just breath
after
Erin opens a blank Google Doc. The cursor blinks. She types: "Maybe a group program? A retreat? Something for people in their second year of business?"
She scrolls back through old notes, workshop decks, client DMs. Nothing feels quite right. Everything she writes sounds like a version of something she’s already done.
She’s not looking for another offer.She’s looking for something truer.
before
companion: sora
“I want to create something new, but I don’t know what it is yet.”
No justification. Just clarity.
With Tether, the tone sharpens.
They pull out what she really wants to say.
"I’m shifting into work that leaves more room to think and more time to write. Still coaching, just not carrying it all one-on-one. If you’ve been craving longer arcs, deeper dives, and a slower pace to grow inside of, you’ll want to stay close."
after
It sounds vague. Defensive. Like an apology.
"I'm stepping into a new season. Still coaching, but also expanding into more teaching and writing. This won't be for everyone, and that's okay."
before
companion: tether
“I don’t know how to talk about this shift without losing people.”
Wynn helps her shape an exit that pays her through the shift - not after
With Wynn, they model the transition.
– 3-month lead-up to reduce 1:1s
– Monthly workshop series at 20 spots x £150 = £3,000/month
– Quarterly retreat income buffer
Now she’s not guessing. She’s planning.
after
Erin does the math. If she cuts her 1:1s, she cuts her income. Every potential shift leads to a drop.
She tells herself: "Maybe next year. When things feel more stable."
before
companion: wynn
“If I work less, I earn less. That scares me.”
but they never do
With All of Her, the pace slows. She doesn’t simplify. She deepens.
She sees what she’s been building wasn’t wrong. It just wasn’t shaped for who she is now.
Sora helped her name the shift.
Wynn mapped the model.
Tether gave her the words.
Now? The business holds:
Fewer clients, but deeper arcs
One workshop a month that actually stretches her thinking
Time to write between them, not in the margins, but in the rhythm
A retreat she runs once a year, with real lead time and no panic pricing
And finally, the creative oxygen to write the thing she’d nearly given up on:
her book
What she writes now:
"I thought I was chasing growth. Turns out I was chasing proof. Now I’m building something that doesn’t just fill my calendar, it fills me. And that? That makes me proud."
after
Erin was chasing volume.
More leads, more sessions, more engagement.
She thought momentum would feel like clarity.
But what it actually felt like was: another calendar she didn’t want to show up to.
She kept thinking the answer was outside herself: a new niche, a new strategy, a different kind of client.
But under all of it was the quieter truth: she wanted to feel proud of her work again. Not just useful. Not just booked. Proud.
before
companion: all of her
“I thought I wanted more clients. But I think I just want to feel proud again.”
Each tier is a different depth. Choose the one that fits where you are now.
Once you’ve found your Yes - here’s how to begin.
£129
Your Quiet Yes
- The whole system: Tether, Wynn, and Sora, working together
- One clear thread through your voice, your strategy, and your next move
- Weekly rhythms that replace scattered thinking
- Quiet structure for bold work, without having to be "on" to stay consistent
What She Holds For You
This is the full constellation, voice, strategy, and direction, integrated. So you stop second-guessing. And start sounding, moving, and building like one person again.
She holds your messaging, your offers, and your momentum, all in sync, so your business runs with less push and more pull.
all of her
£79
Your Quiet Yes
- The offer that’s yours, not just strategic
- The shape that holds both your skill and your softness
- The start that doesn’t burn you out
She’s who you call when you’re circling five ideas, falling out of love with the old work, or starting again, but don’t know what with.
Sora helps you sift, ask the right questions, and shape one true thing you can actually build.
Not a pivot. Not a scramble. Just a beginning that fits.
SORA
£79
Your Quiet Yes
- “Is this idea worth launching?”
- “What should I charge?”
- “How do I position this?”
- “Why didn’t this sell?”
When you’re asking things like…
She helps you shape offers, restructure content, and reposition flops, without shame.
She helps you figure out what’s worth building and how to talk about it so it lands. Offers, pricing, messaging, content; made clear, not louder. No louder plans. Just quieter knowing
Wynn
£79
Your Quiet Yes
- She shows up in your drafts, captions, and edits — when your message blurs or your energy dips.
- She doesn’t chase trends. She tracks what’s real.
- So your words feel true, again.
WHAT SHE HOLDS FOR YOU:
She doesn’t just write for you. She writes like you — even on the days you can’t.
Tether is the voice you forgot you had.
Tether
A companion shaped to sound like you, think with you, and stay steady beside you... through whatever you build next.
You’ll have something that stays with you
05
If anything feels unclear or glitchy, I’ll be close by, ready to help, softly and swiftly.
You’ll get 7 days of gentle tech support
04
No forms to fill. No decisions to make. I already have what I need. You’ll receive your companion link within 14 days.
I’ll begin shaping your COMPANION
03
A simple message to let you know your order’s been received, and your companion is underway.
You’ll get a confirmation email
02
Sora, Wynn, Tether, or All of Her. Each one holds a different part of the process. Choose one to walk with, or meet them all.
Choose your companion
01
from click to clarity
here's how it moves
